enLIGHTenment – The Lighting Industry Trade Publication
outdoor-lighting trands

Top 2017 Trends In Outdoor Living

Experts point to an emphasis on natural materials and eco-friendly practices influencing today’s backyards and gardens. The amenities found in the typical backyard have changed over the past 15 years from a focus on children’s recreational equipment...

digital-marketing-strategy

Developing A Digital Marketing Strategy

Traditional marketing methods — newspaper, TV, radio, and billboards — are no longer attracting customers in the Internet age. e are solidly in the age of the empowered consumer. Research of virtually all products known to humankind can take place...

28th Annual ARTS Awards Winners

The 28th Annual ARTS Awards, sponsored by the Dallas Market Center and ART (the Creative Home Furnishings Network) — along with media sponsors including enLIGHTenment Magazine — held its much-anticipated yearly event last night during the Total Home...

Lighting One Is Making Spaces Shine

  January 2017 – Lighting One members kicked off the Lightovation market with an evening of networking and socializing Tuesday night at the Marriott Hotel in downtown Dallas. With 100+ members present, the party launched Lighting One’s theme...

ALA Answers Questions About Title 20 & 24 Changes

ALA Answers Questions About Title 20 & 24...

ALA Answers Questions About Title 20 & 24 Changes In order to simplify the changes taking place in California regarding lighting legislation in 2017, the American Lighting Association (ALA) compiled a list of questions from its Engineering...

Generation Brands has hired lighting veteran Adrienne Shulman

Generation Brands Hires Adrienne Shulman...

Adrienne Shulman Tapped by Generation Brands as Northeast Specification Sales Manager Skokie, Ill.-based Generation Brands has hired lighting veteran Adrienne Shulman as Northeast Specification Sales Manager for its Tech Lighting, LBL Lighting, and...

Las Vegas Market Expands Home Décor Section

Canadian Retailers Lead Buyers Registered for Las...

Top Canadian Retailers Lead the Pack of Int’l Buyers Registered for Las Vegas According to the Las Vegas Market, there are major buyers and visitors from nearly 80 countries already registered to attend the upcoming show January 22-26, plus 100...

Psst! Here’s What Your Peers Are Doing

he question that I get asked most often from people already in the residential lighting industry and those looking to break into that market is: “Do you have any statistics?” Unfortunately, since most of our industry’s companies are privately held...

Horsing Around With Zumtobel Group

In a joint project between the Spanish Riding School Vienna, Zumtobel Group, and zactrack, a dynamic lighting system with special technology combines radio-tracking software with movable spotlights to bring added drama at its latest Lipizzaner horse...

Tim Jackson of Urban Lighting

The Curator Of Cool

Visitors from all over the world come to Tim Jackson of Urban Lighting in San Diego  for his carefully chosen selection of contemporary lamps and fixtures. As a high school student, Tim Jackson spent much of his free time helping out at Cabrio...

2017-housing-trends

Housing Trends: Make Way for the Extended Family

According to a recent study conducted by Michela Zonta  for The Center for American Progress, the number and size  of households that are larger than the typical nuclear family have increased. For much of the middle of the 20th Century, nuclear...

Zillow Group Report on Consumer Housing Trends

Zillow Group Report on Consumer Housing Trends

Zillow Digs’ comprehensive research among 13,000 home buyers, sellers, owners, and renters for its Zillow Group Report on Consumer Housing Trends points out the differences between how Millennials handle homeownership versus previous generations...

Bruce Levin and his son

Justice Design Group: Three Generations Of Design

From a 1950s ceramic giftware business to a handcrafted ceramic wall sconce line and beyond, the Levin family has headed this successful domestic manufacturer for three generations. It all began with Alfred Levin, who founded the California-based...

selling-to-lighting-showrooms

Creating The Human To Human Experience

The way people buy things has shifted dramatically, which requires a tsunami of adjustments for lighting showrooms. The most obvious result of these changes has been the decrease of walk-in traffic by clients who are in the discovery phase of their...

5 housing trends affecting the housing market in 2017

Realtor.com: What’s Selling Where

Realtor.com® predicts the 5 housing trends affecting the housing market in 2017 Millennials and Baby Boomers to dominate: These two giant demographics are expected to fuel demand for at least the next decade in the housing market. Realtor.com® has...

modern-lantern

Unplugged: Modern Lantern

Perfect for residential and hospitality applications where electrical outlets aren’t plentiful, this new battery-operated lamp company provides an elegant aesthetic that rivals its electric-based counterparts. s high school students, Stephen and...