enLIGHTenment – The Lighting Industry Trade Publication

Category - Showroom Lighting Tips and Tricks

Showroom Lighting Tips and Tricks: Retail display advice and lighting showroom how tos

How to Market to Millennials

A recent study reveals the habits, wants, and needs of this vital consumer group. In contrast to their reputation as a lazy, entitled generation, U.S. Millennials are actively engaged in...

Connie Post: Retail Is Not Dead

Connie Post reveals quick & easy tips for updating your showroom “You can’t take the shop out of the shopping experience,” notes retail strategist, branding/trend expert, and author...

uvenile Lighting Products featuring Quoizel Philips Kidsplace, Meyda Lighting, Kichler

5 Tips For Juvenile Lighting

5 Tips For Juvenile Lighting 5 Tips For Juvenile Lighting: What Consumers Want “When it comes to little girls’ bedrooms, people are looking for Shabby Chic-like petite chandeliers with...