enLIGHTenment – The Lighting Industry Trade Publication

Author - Edward Frebowitz

Home improvement Feature

How The 2019 Stats Apply to You

Now that you’ve got a pretty solid understanding of the business conditions and economics being forecast for 2019, how do you put your showroom in the best position for growth? Pam Danziger of Unity Marketing, a recognized expert on doing business...

Residential Lighting Building Trends.

What’s Ahead For 2019?

The construction industry forecasts are cautiously optimistic. orecasting can sometimes seem like a roll of the dice, but fortunately there are people all over the world who have turned the science of forecasting into an art form. Projecting what’s...

Editor’s Letter: September 2018

resident Trump’s proposed tariff on products imported from China will have a negative impact on the lighting industry – from suppliers and manufacturers to distributors and end-users – but by how much will be up to individual companies, who must...

Great Reflections

Mirrors can make a small room appear larger, add visual interest to a wall, plus serve a functional purpose. Here are some of the latest styles on the market.             `

Rustic Rendition

With warm hues and natural materials, these lighting fixtures and accessories offer the finishing touch to a variety of spaces.      

Pam Danziger

ALA: Small Retailers Win Big

ALA Conference speaker and noted retail author Pam Danziger of Unity Marketing believes the time is right for independent retailers to be victorious in the bid for consumer dollars. ollowing her opening day keynote detailing trends among Millennial...

Bob Maricich

Lighting Will Expand With Market Merger

Robert Maricich, CEO of IMC, acknowledges a focus on the lighting category and also points to survey results that conclude buyers want fewer markets and more category-comprehensive, convenient shows that address their shopping and sourcing needs...

How the Commercial Lighting Sector Differs

A conversation with Todd Langner, President & CEO of SESCO Lighting in Florida, the largest manufacturers’ rep firm in the country with 300 employees and a full-time training center. Todd Langner has four decades of experience in the lighting...

Matt Hulett Spectrum Hulett Group

Matt Hulett: Luminary

HOW DID YOU ENTER THE LIGHTING INDUSTRY? My whole family is in the industry; it’s in my blood. I’ve been hanging lighting fixtures since I could walk and spent my summer vacations in showrooms. My father started with Progress Lighting in the late...

Tina Engebretso - Inland Lighting

Tina Engebretson: Leader

HOW DID YOU ENTER THE INDUSTRY? Kind of by mistake. I was teaching part-time for a few years after college and working for a tile and carpet shop. They were going out of business, so I took the opportunity to look for work that aligned with my...

Richard Alan: Leader

HOW DID YOU ENTER THE INDUSTRY? Very reluctantly. My mother and stepfather had a thriving rep agency in South Florida and I didn’t want anything to do with it. Who wants to do what their parents do? When my stepfather suffered a massive heart...

Design Intervention

When the bottom dropped out of the builder market, most lighting showrooms felt the pinch. Many who stayed afloat were able to do so because they made a concerted effort to court interior designers. hile some manufacturers sell direct to designers...

Philips Hue Adds U.S. Lighting Companies to Roster

Philips Lighting has expanded its Friends of Hue program to include four North American residential lighting manufacturers: Access Lighting, Craftmade, ELK, and ET2. Just as with all other Philips Hue products, the Friends of Hue luminaires enable...