Page 92 - Lighting Magazine June 2018
P. 92

Business Spotlight
David Bellwoar, Vice President of Colonial Electric Supply, shows o  the $90,000 Le Roi Soleil chandelier from French crystal manufac- turer Baccarat.
technology and smart home controls to aid design- ers while selecting luxury options.
Bellwoar’s sta  must complete 10 courses from the American Lighting Association (ALA) and three weeks of in-house training before working the  oor. Since the clientele for a trade-only Design Center is unique, the sta  is di erent as well.
“Let’s just say we put the best candidates through Bright Light University,” he remarks, adding he even administers a Myers–Briggs personality test to see if applicants are a good  t. The BLDC sta  must also learn the specialized so ware programs, as well as every detail possible about the featured vendors.
“My people will not only tell you about a lighting  xture, they’ll tell you about the company that man- ufactures it,” he explains. “I think it’s important to know each company’s warranty policies, their vision and brand message, and more importantly, where they’re from. I think it’s also important to know a few
“There’s no other showroom of this caliber in the area.” — Wendie Broker
fun facts. Did you know Hubbardton Forge partici- pates in Tie-Dye Tuesdays? My people do.”
“There’s no other showroom of this caliber in the area,” states Wendie Broker, Bright Light Regional Sales Manager. “It’s stunning, it’s cu ing-edge, and we have the best people working it. We’re thrilled to provide one-of-a-kind products and experiences to the Philadelphia community and be part of the Design Center’s mission.”
Located on the third  oor of Philadelphia’s new Design Center, Bright Light joins dozens of other professional designer trade businesses, such as the Baer Collection, Beatrice & Martin, Croce, AK & CO, Harrington Group, Kravet, Pindler & Pindler, Robert Allen, and Scalamandre.
The Design Center, Philadelphia’s premier re- source for the interior design trade, opened last fall as part of the city’s ongoing initiative to strengthen a Design District in the heart of East Market. A mix of corporate and independent showrooms now o ers design professionals exclusive access to some of the world’s most prestigious brands and distinguished furnishings from 500+ manufacturers. Visitors also bene t from educational seminars, events, and ex- clusive showroom promotions.
“East Market is a place for creatives, innova- tors, and young professionals, who value design and originality, to be at the center of it all,” says Daniel Killinger, Managing Director of National Real Estate Development. He adds the $500 million development will span an entire city block, blending new-to-market retail and dining experiences with contemporary apartments to create a thriving urban destination for locals and tourists alike.
BLDC celebrated an o cial Grand Opening in late February, which drew more than 200 interior designers and building professionals. The company will also open a new location in King of Prussia this fall.
“It’s all very good things,” Bellwoar says about the future. “I’m looking forward to what’s ahead. Who knows, we might even have a real Telsa out back and not just the charging port.” 
90 enLIGHTenment Magazine | June 2018
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