As part of its 2011 corporate master plan, MaxLite has sought out the expertise of Pat Treadway as Product Marketing Manager. A 30-year veteran of product management, product design, and product development, Pat started his career in the...
Tag - MaxLite
MaxLite, a manufacturer of LED lighting solutions, expanded its U.S. operations with the unveiling of a new LEED-certified facility in California on October 20. The 48,864-sq.-ft. building increases MaxLite’s product assembly and testing capabilities and features the company’s first full showroom on the West Coast. Located in the Anaheim Concourse development at Ocean Circle, the $7.5-million newly constructed facility is outfitted entirely with energy-efficient MaxLite LED lighting products. The building has received Leadership in Energy and Environmental Design (LEED) certification from the U.S. Green Building Council for following best-in-class green building strategies and practices. “The expansion of our West Coast assembly operations and testing facilities marks the beginning of an exciting chapter of growth for MaxLite,” says President and CEO Yon Sung. “Our new Anaheim building and its capabilities will play a key role in strengthening MaxLite’s position as one of the easiest companies to work with in the industry. Achieving LEED certification further supports our company’s commitment to sustainability and energy efficiency.” MaxLite chose the new construction in response to increased product demand and a pledge to offer the highest level of product testing and quality assurance. By moving from its previous home in Rancho Cucamonga, Calif., MaxLite is able to operate three full product assembly lines, enabling the company to get products into the hands of its customers quicker than before. The additional warehouse space also allows the company to stack and move product more efficiently, streamlining the picking process. The company’s Anaheim laboratory is expected to achieve full recognition by Underwriters Laboratories (UL) by May 2015. This will enable MaxLite to perform its own testing to UL standards, as well as perform testing for its partners. The company is also in the process of expanding its West Caldwell, N.J. headquarters to include a National Voluntary Laboratory Accreditation Program (NVLAP)-certified testing facility. To achieve these certifications, the company must pass stringent requirements showing its capability of handling and testing products.Read More
West Caldwell, N.J.-based MaxLite, a manufacturer of energy-efficient lamps and lighting fixtures, has named Donille Perrone as Director of Marketing. Perrone brings more than 15 years of marketing experience and will report directly to Thomas Rhee, Executive Vice President. “Donille is an accomplished, high-energy marketing executive with a solid background in the lighting and energy industries,” Rhee notes. “We have a substantial product line-up and we will rely on Donille’s expertise to drive our marketing plans and launch these innovative products into the marketplace with a very ambitious timetable.” In her new position, Perrone will continue to build the MaxLED® by MaxLite brand presence in a broad range of market segments while identifying new opportunities. She will lead a team of marketing professionals and oversee all marketing initiatives including advertising, interactive/digital marketing, research, trade shows, corporate communications, and product library management. “I am truly excited to join the highly talented and creative team at MaxLite,” Perrone comments. “The company is renowned for its strong leadership and innovation and I look forward to hitting the ground running.” Most recently Perrone served as Senior Marketing Manager at Bel-Art Products. Prior to that appointment, she was Director/Marketing &Talent Management at Bulbrite Industries, Director of Marketing at Niagara Conservation, and Director of Marketing at Aetrex Worldwide. She has an MBA in Marketing from Fairleigh Dickinson University.Read More
To meet the increased demand for specification projects and new products from distributors and other industry professionals, MaxLite® has created a Lighting Application and Certification department at its MaxLite West facility in Rancho Cucamonga, Calif., and has appointed David M. Delgado as manager. For the past two years, Delgado has served as the company’s lighting application specialist. He reports to Thomas Rhee, executive vice president. “In just two years, David has developed hundreds of lighting layouts for customers and expanded his department’s output by more than 250 percent,” says Rhee. “His promotion is well-deserved and we look forward to his continued success as we expand our western operation.” In his new position, Delgado oversees the application and certification department including specialists that provide technical assistance. In addition, he ensures that lighting plans and product designs conform to industry codes and standards including California’s Title 24, the Illuminating Engineering Society (IES), DesignLights Consortium® (DLC), Lighting Facts, Underwriters Laboratories (UL), Environmental Testing Laboratories (ETL), and the National Sanitation Foundation (NSF). With nearly 30 years of lighting industry and application expertise, Delgado also served as Sales Manager for ATG Electronics, Technical Support and Lighting Applications Engineer/Warranty Service Manager for Nora Lighting, and a variety of technical support and application positions for California Lighting Sales, Total Lighting Concepts, Hydrel Lighting, and Kim Lighting.Read More