Should You Open an Online Store?

Lighting Showrooms: Online Stores

Suzy Teele, Chief Operating Officer of SnapRetail – the creators of an online marketing and sales solution specifically for small retailers – outlines the key issues to consider from a technology, business, marketing, and sales perspective. According to the U.S. Census Bureau, a little more than 6 percent of all retail sales occur online. That […]

In Memoriam: George Feldstein of Crestron

George Feldstein of Crestron

The world-wide staff of home automation and controls company Crestron, headquartered in Rockleigh, N.J., mourns the passing of its Chairman and Founder, George Feldstein, after a brave year-long battle with brain cancer. He passed away peacefully at his home on November 5, surrounded by family. A company statement issued by Crestron noted, “His passion and […]

Using Utility Rebates: leveraging utility rebates

Lighting Utility Rebates

This is part two in a two part series about lighting showrooms leveraging utility rebates. Read part one.   It’s important to start the upgrade conversation with an understanding of the business’ current energy costs and consumption. So, an end-user must know how much money is being spent on energy costs, how to reduce energy […]

Michael Aram Debuts Lighting Collection

Michael Aram Lighting Butterfly Ginkgo Table Lamp

The American artist known for unique, nature-inspired home décor and tabletop accessories has launched a lighting collection comprised of 15 table and floor lamps. This new category marks the first time in 25 years that Michael Aram has released a complete line of lighting options for his customers.     The designer has created tabletop […]

Soraa Founder Receives Nobel Prize for LED Development

Soraa Founder Receives Nobel Prize for LED Development

The founder of Fremont, Calif.-based Soraa – the leader in GaN on GaN™ LED technology – has been awarded the 2014 Nobel Prize in Physics. Recognizing that Dr. Shuji Nakamura’s invention of the blue light-emitting diode (LED) represents a critical advancement in LED lighting, the Nobel committee agreed the innovation “has enabled bright and energy-saving […]

Utility Incentives in Action


The Gary Force Toyota dealership is an outstanding example of how LED upgrades make a big difference. Established in 1973, family-owned Gary Force Toyota is part of three award-winning auto dealerships that include Gary Force Honda and Gary Force Acura. Backed by years of business experience, owners Gary Force and Dave and Matt Stumbo possess […]

ALA Conference Is a Resounding Success

American Lighting Association 2014 Confrence

 The year 2014 has been positive for manufacturers, retailers, and reps in the residential lighting industry if attendance numbers and feedback during the recent American Lighting Association (ALA) gathering in Nashville are any indication. The organization added 110 new members this year and continues to make great strides in working with the government on legislative […]

The 411 on Title 26 (Part 6)

Title 26 (Part 6)

Three months ago, changes to the lighting requirements under Title 24, Part 6 took effect. Here is a short list of the major updates and requirements affecting residential lighting codes and standards. California Lighting Technology Center UC-Davis has prepared a document – What’s New in the Title 24 2013 Code? – that presents an overview […]