enLIGHTenment – The Lighting Industry Trade Publication
Home Lighting Collection

October Showroom Stand-Outs

Offering unique products not only gives visual va-va-voom to your assortment, but will set your store apart from the competition.


Editor’s Letter October 2015

The Atlanta market is living proof that – no matter where you are located in the country – being different from your competition will make you stand out and succeed.


Civilight North America Appoints Ulysses Rosario...

Cary, N.C.-based Civilight North America has named Ulysses Rosario as Northeast Regional Sales Manager, servicing distributors, specifiers, and lighting professionals from Ohio, West Virginia, and Maryland, up through Maine, and in eastern Canada...


Noribachi Partners with Samsung on LED Ltg

Harbor City, Calif.-based Noribachi, a custom LED manufacturer, and global leader in advanced component solutions l Samsung Electronics, have established a partnership that will draw upon the technology and engineering strengths of each company to...


Dallas Lighting Market Changes Name

The twice annual lighting trade show known industry-wide as the “International Lighting Market” in Dallas is getting a new name and look as part of a rebranding effort.  The new name – Lightovation – was chosen to reflect the lighting...


Editors Letter: September 2015

I do not own or work in a lighting showroom or home décor boutique, nor am I an interior designer — but I pretend to be one when I’m at a trade show or market. Obviously, I don’t actually change my credentials or present myself as such, but...


Watts Out, Lumens In: Energy-Efficient Products

Lighting insiders have known for several years now that “lumens” is a better measure of evaluating light output than “watts,” but consumers are still learning the lingo. Show them how sexy (in lighting circles) energy-efficient products have become!


Zumtobel Lighting Opens Office in Chile

umtobel Lighting, the Americas division of Austrian lighting manufacturer Zumtobel, has opened a new office in Santiago, Chile to support growth in Latin America. The Zumtobel office in Santiago has the ability to provide lighting solutions to the...

Shannon DeFreitas-Deep in Paint

Las Vegas Market Report: Summer 2015

It’s hard to believe that 10 years have passed since the inaugural Las Vegas Market took place. There were plenty of naysayers who doubted it would last – and there have been a few evolutions along the way – but this market seems to have found...

Glove Treat-Las Vegas Market Pavillion

Las Vegas Market: The Debut of Pavilions

Perhaps the most-talked-about event at the summer edition of the Las Vegas Market 2015 was what the show organizers called “the re-imagining” of the temporary exhibits as The Pavilions (i.e. the exterior tents located on the Las Vegas...